“Mr. Brainwash is a force of nature, he’s a phenomenon. And I don’t mean that in a good way.” With these words, the universally known street artist Banksy promoted in 2008 the first solo exhibition of Mr Brainwash. After seeing the movie Exit through the gift shop, we could not agree more with what he said. Once heard the story we came out astonished about Mister Brainwash’ ability, but not the one for making art, but for his extremely delicate taste for business. Not bad for a “mentally ill person with a camera” (cit. by Banksy). We tried not to write about this movie because too many people already did, but in the end we gave up, because the show was very nice.
Exit through the gift shop is a documentary about the strange evolutions in the life of a french filmmaker: Thierry Guetta, who found himself to be, all of a sudden, a famous street artist. The story provides an overview of the street art panorama, including some of its most popular protagonists, like Space Invaders, Shepard Fairey (we’re partial to his amazing work), and mainly Banksy, director of the movie.
As we read, the documentary wants to launch a critique towards the actually market-driven street art world, as the title underlines, but this critical vein is not what we noticed first. We were indeed much more involved by the funny story of Thierry, a character who would amaze any director without needing to act.
Even if we usually don’t freak out for him, it is time to give Banksy a chance, so please get out through the gift shop.
Later, we found online the complete documentary Beautifull Losers. Another story and another style. Maybe not that much fireworks but the same good feeling.